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The Assumption That Turned Out Wrong

What’s a common assumption about loyalty in your industry that turned out to be wrong?

Ahead of International Leaders in Loyalty, speakers were asked exactly that, in their own industries

8 – 9 September 2026 | Cape Town

The International Leaders in Loyalty Summit is a cross-industry event designed to bring together loyalty, customer experience, data, CRM, marketing and business leaders from all major industry sectors.

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