Now in its sixth year, the South African Loyalty Awards were launched by Truth, an international loyalty and CRM consultancy based in South Africa.
“The 2024 South African Loyalty Awards have once again demonstrated that the local loyalty industry is excelling in world-class innovation and performance, exceeding global standards! Each year, we see how leading loyalty brands are truly helping South Africans navigate difficult times and manage their daily financial struggles. These rewards are crucial in helping consumers meet their monthly expenses,” said Amanda Cromhout, chair of the judging panel and CEO/founder of Truth.
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