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An article, published by the BusinessTech website (www.businesstech.co.za) on 14 March 2020, features findings from the 2019/20 Truth & BrandMapp Loyalty Landscape Whitepaper. Full article: These are the most popular loyalty programmes in South Africa Loyalty consultancy Truth and BrandMapp have published their loyalty landscape whitepaper for 2019/2020, outlining the most popular loyalty programmes in South Africa…

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The 2019 Leaders in Loyalty Summit brought together executives from some of SA’s leading loyalty brands such as eBucks, TFG, MySchool, Pick n Pay Smart Shopper, Vodacom and Sanlam Reality. The audience emerged themselves in discussion with the panel and speakers about key loyalty innovation, and industry pain points or challenges. One of the key themes that…

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The 2019 South African Loyalty Awards, developed specifically to celebrate loyalty excellence and innovation, announced the awards winners on Wednesday, 30 October, in Cape Town. This was the first year of operation of the South African Loyalty Awards, which was initiated by Truth,South Africa’s leading loyalty & CRM consultancy, based in Cape Town. “Our main…

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